Prescription drug marketer Janssen Pharmaceuticals has begun a full press marketing blitz to promote a leading blood thinning medication Xarelto (riboroxaban) by using familiar celebrities. The promotional campaign commercials involve golfer Arnold Palmer, professional racer Brian Vickers, Chris Bosh from the Miami Heat and comedian/actor Kevin Neely. The celebrities have all taken the prescription medication for a variety of conditions that require treatment for deep vein thrombosis (DVT), atrial fibrillation, pulmonary embolism and blood clots.
Xarelto is a leading anti-coagulation (blood thinner) prescription medication manufactured by Bayer Pharmaceuticals. The drug is promoted to reduce the potential risk of blood clots and stroke in individuals suffering from atrial fibrillation that is not associated with heart valve problems. In addition, the FDA has approved Xarelto to treat pulmonary embolism and deep vein thrombosis, and help reduce the potential recurrence of these conditions.
The drug has also received approval as a treatment to reduce the potential risk of forming blood clots in the lungs and legs of individuals who have recently undergone hip or knee replacement surgery. Despite its widespread use, the drug has caused many patients to suffer with serious adverse side effects.
Serious Side Effects
There are significant health issues associated with taking Xarelto that have the potential of claiming the lives of unsuspecting patients who were not properly warned against its dangers. The anti-coagulant has serious side effects that cause hemorrhaging, embolism, blood clots, internal bleeding and death due to uncontrollable bleeding. This is not the first time that manufacturers and marketers have been sued for failing to warn consumers or inform doctors on the adverse effects of a bad drug that causes internal or uncontrolled bleeding.
Xarelto has been known to increase bleeding in patients who have undergone hip surgery, are acutely ill and require blood thinners to minimize the potential of developing blood clots, or those suffering from ACS (acute coronary syndrome). Patients suffering many of the adverse side effects caused by Xarelto often face extensive hospitalization, enormous medical expenses and considerable time away from work. In some cases, patients have died due to uncontrollable internal bleeding.
Many victims and surviving family members have filed personal injury claims and wrongful death lawsuits in an effort to obtain financial compensation for their damages. By taking action, the victims can hold the marketer and manufacturer liable for making and selling a dangerous drug.
Building a Case for Compensation
Every case involving adverse side effects caused by Xarelto are unique. Even so, many victims of the dangerous drug are eligible to participate in personal injury lawsuits and class-action suits taken against Bayer and Jensen Pharmaceutical companies. However, building a strong case for compensation is complex. Rosenfeld Injury Lawyers LLC have handled many cases against bad drug manufacturers and marketers, including those that produce and promote Xarelto. These cases have been built on legal liability strategies that involved:
- Failure to provide adequate warning and misleading the public about the drug’s potential risk of causing uncontrollable bleeding.
- Failure to inform patients that no antidote is available to reverse blood thinning of Faxon hemorrhaging caused by the prescription medication.
- Showing a direct connection between the death of a loved one and the use of Xarelto that caused the victim to bleed to death.
Hiring an Attorney
Even though the drug has only been available in the United States since 2011, nearly 2000 lawsuits have already been filed by victims suffering injuries from the medication or their surviving family members. Rosenfeld Injury Lawyers LLC offer aggressive, swift legal recourse to hold Bayer and Janssen Pharmaceuticals legally liable for making and promoting the unsafe product. Our team of lawyers demand complete justice for our clients and have ample resources to take on the drug industry.
Our law firm provides compassionate legal counsel through successful negotiation skills and trial advocacy. With years of seasoned experience, we aggressively fight on your behalf against the major drug manufacturers that have caused such profound loss for you and your family. We encourage you to call our law offices today at (888) 424-5757 to schedule a no obligation, free initial consultation. Our team of attorneys will evaluate your case and provide numerous legal options to recover your financial damages so you can heal from your injuries.